Services
Brand & Content Strategy — $4,500+
Who you are: Early stage fintech startups and scaleups
Your need: You need to build a brand and content strategy from the ground up. You have a product, but want help articulating your company’s vision.
How I help: I work collaboratively with you to build your brand, your vision, and your story from scratch so that you’re best positioned in your market.
What we can tackle together:
Brand development (tone, voice, value prop, market differentiator narrative, corporate story)
Thought leadership strategy for market reputation
Product naming considerations
Social media strategy and copy
Marketing content creation (blogs, eBooks, white papers, thought leadership articles, webinar topics)
Guidance on building an editorial calendar
Advising on pillars to anchor your content to
Brand positioning
Brand & Content Audit — $2,500+
Who you are: A fintech startup or scaleup with an established brand voice and an existing content library.
Your need: You want a content refresh and/or a brand audit. You’re trying to clean up existing marketing assets or build new, relevant ones. You don’t need a whole new brand; you just need to upgrade your look.
How I help: I bring a fresh eye to your content, editing your marketing pieces, publishing new content, and ensuring brand alignment in all audited materials. Disorganized voice across written assets? No problem. Outdated thought leadership articles? I can help.
What we can tackle together:
Website copy audit
Content revisions and edits (blogs, white papers, eBooks, social media copy, etc)
Thought leadership review and identifying opportunities for original thought leadership
Content strategy and editorial calendar review
Publishing original content
Hourly Consulting — $150
Who you are: A fintech scaleup or startup with existing marketing and branding assets you want guidance on. No contract, just actionable feedback.
How I help: I poke holes in your current strategy and help you determine what’s working, what’s missing, and what’s hiding in plain sight. Schedule a 60-minute session to get my guidance on individual pieces of content or ideas you’re brainstorming. Come with a draft, and I’ll add my comments in real-time as we review together.
What we can tackle together:
Marketing content strategy, including ad copy, blogs, newsletters, white papers, and social media
Identifying content pillars, themes, and distribution tactics
Brand positioning advising
Thought leadership
Click the button below to book time on my calendar.
(Already have drafts that need editing or revising? Ask about my copyediting services!)